Our Brand

The “Kinsfolk” brand is derived from the word “Kin”, which literally means “family”. It is this relentless spirit of treating every partner, resident or family member, like one of our own that anchor everything we do.

Our logo encapsulates the essence of a traditional Chinese “Siheyuan”, symbolizing harmony and filial piety through its inward-focused layout, spatial hierarchy, and symbolic elements that reinforce traditional Chinese values of family unity and respect for elders. It features a stylized, enclosed courtyard formed by interlocking geometric shapes, representing a protective, family-centered community that aligns with our mission to create retirement communities where seniors thrive with grace and connection.

Our Vision

To reimagine senior living as an exquisite tapestry of bespoke well-being, where discerning design and heartfelt connection celebrate each resident’s life story.

Board of Advisors


  • Chief Executive Officer
    Roseville Senior Living Management

    Ms. Maria Wong is the founder of Roseville Senior Living Management Ltd, establishing Hong Kong’s first luxury Continuing Care Retirement Community (CCRC), Ventria Residence.

    ​She became Hong Kong hotel industry’s first lady General Manager in 1987 and for more than 40 years, she has held various executive positions at The Hong Kong Adventist Hospital, The Peninsula Hotel, The Peninsula Group, The Prince Hotel, New World Hotel, Hotel Concourse and China Travel Services, and was the founder of Rosedale Hotel Group. 

    ​Her extensive career experience also included overseeing the administration and day-to-day operation of Hong Kong Adventist Hospital, as a Director and Vice-President of Administration.

    ​As an entrepreneur, a remarkable leader and a compassionate lady of integrity, Ms. Wong established her own hospitality management consultancy in 1996 and has successfully launched a number of well-known business projects – including the first cyber business boutique hotel, an elite restaurant and fast-food outlet, urban spa-hotel, art hotel and senior residence projects in Hong Kong and China.​


  • Executive Director, Asia Pacific
    Mayo Clinic

    Royston “Roy” Lek joined the Mayo Clinic International team in July 2021. He currently serves as the executive director, Asia Pacific, where he is responsible for developing strategic partnerships to bring Mayo Clinic’s unique model of care to healthcare organizations and clients in the region.

    Prior to his role at Mayo Clinic, Mr. Lek served in several senior management roles in healthcare institutions across Asia. He worked as the chief operating officer of Columbia China in Shanghai, overseeing a multispecialty orthopedic and rehabilitation hospital as well as the greenfield development of several tertiary hospitals and management of primary care clinics and senior living facilities in China. He also has worked as the country managing director of Singapore at Fullerton Health, managing a vertically integrated healthcare business covering third-party administration, primary care, secondary care, diagnostic imaging and radiopharmaceutical facilities.

    Mr. Lek is a graduate of the Tsinghua-INSEAD MBA and has a Master of Science in supply chain management at Cranfield University and a bachelor’s in international business, finance and economics at Manchester University. With more than 20 years of experience working in Singapore, China and Germany, Mr. Lek has extensive international business and regional healthcare experience to support new engines of growth throughout Asia Pacific.

Our Leadership

Clinton H. T. Wong

Founder & Managing Director

Mr. Clinton Wong brings over a decade of healthcare management experience, with a particular focus on Senior Living. He is the founder of Kinsfolk Senior Living, a boutique hospitality advisory company specialized in the retirement living and senior care sectors in Asia. Prior to founding Kinsfolk, he was Head of Business Development for Roseville Senior Living.

Prior, Mr. Wong led growth strategy and asset management for a portfolio of senior living investments at Columbia China, a China-focused healthcare private equity real estate platform jointly invested by Columbia Pacific Management (CPM), Temasek and Swire Pacific. The group owns and operates multispecialty hospitals, medical clinics, and skilled nursing facilities (SNFs) across the Yangtze delta region.

Prior, Mr. Wong was an impact investing professional focused on Healthcare and Sustainable Agriculture. He was named Clinton Global Initiative (CGI) Fellow and TechnoServe Fellow in 2014, and subsequently a “Global Shaper” by World Economic Forum.  

Mr. Wong is a graduate of University of Puget Sound, and holds an MBA from China Europe International Business School (CEIBS).